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Design Colour

Philosophically, the meaning of ‘essential’ service and its results are Design with a focus on ‘responsibility’ when applied to the public. Nevertheless, it is always important not to lose ‘humor’.

Aesthetically, shape, material and color are not just appearance;
It is used as a tool to complete the story of the product and
We pursue a ‘context-centered’ design that fits the overall picture.

The result of this process is a witty charm.
I believe it appeals to people.

zoslee studio
We are an industrial design company established in the spirit of the times to devise and propose aesthetics and lifestyles necessary for future humanity.
Going beyond the usual ‘design’, we observe the correlation between services and brands in depth and propose ‘business strategies’.
Since it was founded by designer zoslee in 2020,
Through our experience with multiple projects in a variety of specialized fields, we are verifying our ability to propose comprehensive design solutions.

- Industry Portfolio: IT (robot, metaverse, artificial intelligence, NFT, VR), aviation, hospital/medical architecture, startup, hotel, 3D printer, beauty, etc.
- Design Area: Product, branding, brand management, video, visual, UI/UX, web, exhibition, architecture, etc.

Work experience

2020~ zoslee studio, CEO
2019~ Air Premia, Design Lead
2020 - Total Design : Branding / Product / Visual Work
2018~ AKA Intelligence, Seoul Office Director
2019 - Project / Member / Office Managing
2014~ AKA Intelligence, Creative Director
2018 - Robot(Musio) Design / Hardware

Professional experience









CELINE PARK GALLERY, [AI With Weird Wonderland], VR display

Soonchunhyang University branding design lecturer and reviewer

Red Dot Award, Best of the Best, KARE MCM

iF Award, KARE MCM

Hongik University Industrial Design Department Seminar (online)

Konkuk University Industrial Design Department Special Lecture (4wk)

Vitra Design Museum, [Hello, Robot], exhibition

SxSW 2016, advance to finals

Press Conference at New York, Tokyo

TDW(Tokyo Design Walk) Professional Session

Dean’s List of KAIST



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